Copywriter Featured in Newsletter

If you want to succeed as a copywriter, Peter Bowerman’s book, The Well-Fed Writer, is a must-read.

I’ll confess to owning a dog-eared copy that I re-read at least once a year. It’s one of those books that offers a different lesson every time.

One of Bowerman’s main points is the importance of staying in touch with clients, prospects, friends, neighbors, well, everybody! Because you never know where the next job will come from.

Is Peter Bowerman on my keep-in-touch list? You bet! He gets my monthly e-mail newsletter and we have regular phone conversations.

I’m pleased to report that Peter just re-printed an article from one of my 2015 newsletters in his. Read it right here!