About Your Copywriter
I’m Martha Retallick, and I have been a writer since grade school. That’s me on the back of the bike with my dad …
Those childhood rides inspired me to explore all 50 of the United States on my own bicycle. It only took 12 years – and 15,000 miles.
Along the way, I met such on-the-road challenges as traversing the Appalachian and Rocky Mountains and the Southwestern deserts. I also experienced many off-the-bike adventures, including a visit to former President Jimmy Carter’s residence, a brief stint as a Kansas wheat farmer, and a night in an Arkansas jail.
How did I support this 50-state quest? Many ways, including:
- Annotating academic books
- Delivering university class schedules
- Helping to produce two different magazines
- Stocking store shelves
- Telephone sales
- Washing dishes
What was the one thing I didn’t do while I was on the road? Work for pay.
Why not? Well, during the 1980s and 1990s, the Internet and mobile phones weren’t in widespread use. Computers? They were big, clunky things that were seldom seen outside of corporate offices.
How times have changed!
Nowadays, we can work from anywhere. And that’s how I’ve structured this copywriting business. Most of the time, I’m wordsmithing in Tucson, Arizona. But other times – who knows? I could be anywhere.
In addition to pedaling all over America, my life experience encompasses:
- Studying economics at the University of Michigan
- Interviewing business school applicants
- Volunteering to rebuild houses damaged during Hurricane Katrina
- Creating an urban water harvesting oasis
- Growing more and more of my own food. I strive to live up to the example set by my Great Grandmother Martha, a Victory Gardener who fed 8 people.
My diverse life and work experiences have given me the ability to fit into almost any kind of situation, anywhere, anytime. They enable me to get up to speed on a wide array of copywriting projects – including yours.